Waterfall enrichment, dedupe logic, field standardization, governance, and scheduled refreshes.
Outcome
Cleaner records, stronger segmentation, and CRM data your reps and automations can trust.
CLAY
Clay-connected GTM systems.
We build GTM systems across your CRM, enrichment, sequencing, automation, and reporting layers. As a Clay First 100 Solutions Partner, we integrate Clay where it creates leverage and keep the full motion connected.
Partner informed, system ledClay fits,
Clay fits,
the system matters.
We use Clay where it creates leverage: enrichment waterfalls, signal workflows, transformations, and repeatable GTM logic. The rest still has to connect: CRM, sequencing, automation, alerts, reporting, and team ownership.
Use cases
The workflows buyers usually mean.
Custom ICP scoring, technographic and firmographic enrichment, signal monitoring, and pre-call briefs.
Outcome
Sales teams know which accounts to prioritize and why before they spend time prospecting.
Prospect sourcing, verified contact enrichment, personalization logic, sequence architecture, and deliverability operations.
Outcome
Outbound moves from generic campaign activity to a measurable pipeline system.
Addressable-market mapping, account exclusions, fit scoring, decision-maker discovery, and evergreen refresh workflows.
Outcome
Your team gets a defensible target-account universe instead of another static lead list.
Form-triggered enrichment, MQL and MQA scoring, CRM routing rules, Slack alerts, and follow-up triggers.
Outcome
High-fit leads get routed with context quickly enough for the rep response to matter.
Named-account tiering, intent and signal workflows, campaign orchestration, and sales alerts.
Outcome
Sales and marketing work from the same account logic across coordinated channels.
Delivery model
Built to survive handoff.
The workflow is not done when a table works once. It is done when ownership, QA, documentation, and the next operating cycle are clear.
01
Map
Audit the stack, current data flow, use-case backlog, and ownership model.
02
Build
Design Clay tables, automations, integrations, and the QA path before production.
03
Launch
Move workflows live with acceptance criteria, data quality review, and reverse demos.
04
Transfer
Document the system, train owners, and define the next optimization cycle.
Common questions
Clay partner questions.
Q · 01Is delverise a Clay implementation partner?+
Yes. delverise is a Clay First 100 Solutions Partner. We build Clay-connected GTM systems, but we stay tool-agnostic enough to design around your CRM, enrichment providers, sequencers, automation tools, and reporting stack.
Q · 02What Clay use cases does delverise build?+
We build CRM enrichment, account research and scoring, AI outbound, TAM sourcing, inbound enrichment and routing, and ABM workflows.
Q · 03Do we need Clay already in our stack?+
No. We build GTM systems across CRM, enrichment, sequencing, automation, and reporting layers, then integrate Clay where it creates the most leverage.
Q · 04What happens after the Clay workflow is live?+
We document the workflow, define ownership, review data quality, train your team, and support post-launch optimization so the system does not drift after handoff.
Ready to map the system?
Bring your current stack, your target motion, and the workflow that keeps breaking. We'll tell you what we'd build, and what we wouldn't.